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Archive for April, 2016


International Auto Journalists Pick Sporty Roadster

When the Mazda MX-5 Miata was totally redesigned for 2016, engineers made sure they kept all the fun bits that made the little convertible the most popular sports car for the money. By improving ride and handling, along with some other creature comforts, Mazda hoped the new Miata would take the world by storm. That’s exactly what it has done by being named the “World Car of the Year.” A group of 73 automotive journalists from 23 countries gave the Mazda the title over the Audi A4 and Mercedes-Benz GLC. You can test drive the new Miata at Chapman Mazda.

“What a wonderful honor to have the Mazda MX-5 named World Car of the Year,” according to Mazda President and CEO Masahiro Moro. “As our iconic MX-5 roadster approaches one-million units of production, this award is proof that it as young, vibrant, fun and relevant as ever. While I accept this award on behalf of the company, I do so representing every Mazda employee, retail partner and customer around the world who has ever felt the joy of driving a pure roadster. We say ‘Driving Matters’ in our advertising, and we prove it in our cars.”

Fourth-generation Miata Incorporates SKYACTIV Technology

The automaker’s commitment to SKYACTIV technology comes through with flying colors in the new Mazda MX-5 Miata. SKYACTIV engineering is a way of integrating every moving part on Mazda cars so they work in concert with other parts. A good example is how the engine and transmission work together seamlessly to create a power and efficient powertrain. SKYACTIV engines deliver a much greater compression ratio than traditional gasoline engines, deriving more energy from each gallon of fuel.

Jinba Ittai Creates Perfect Unity Between Car and Driver

The term “Jinba Ittai” is a Japanese philosophy that relates to the perfect marriage between a horse and rider. Used traditionally in horseback archery, the term recognizes the importance of horse and rider becoming, essentially, one functioning unit. Mazda uses that philosophy when creating all its vehicles, but it’s never more evident than in the new Miata. Mazda has trimmed all the dead weight from the Miata to improve the vehicle’s basic driving functions. The result is you’ll not only feel the road, but also your Miata’s response as you and your vehicle join together for a joyful driving experience. Feel the joy of being behind the wheel of the “World Car of the Year” by taking a trip to Chapman Mazda.


Newspaper Picks Winners Ahead of NY Auto Show

The “New York Daily News” honored vehicles in 16 different categories prior to the start of the New York Auto Show, but saved the most honors for Mazda. The “zoom zoom” car company took home top honors in five different categories, including:

• Small SUV- Mazda CX-5

• City SUV – Mazda CX-3

• Family Car – Mazda 6

• Small Car – Mazda 3

• Fun Car – Mazda MX-5 Miata

Nine automotive journalists put their heads together to select the awards, told only to “rank the vehicle in the order that you would recommend them to your family members, friends and co-workers.”

“We created these awards to honor best-in-class vehicles for a wide range of consumers,” according to Nick Kurczewski, Daily News auto editor. “Our intent with these awards is to help consumers make a better choice for their next car purchase.” Check out the entire Mazda inventory at Chapman Mazda on Bell Road.

CX-3 and CX-5 Dominate SUV Categories

Journalists chose the CX-3 as the best “City SUV” based on quality, attention to detail and a price that meets most budgets. The judges enjoyed the CX-3’s ability to maneuver in tight spaces and provide a fun driving experience when equipped with a 4-cylinder engine and automatic transmission. Although it’s the next largest SUV in the company’s lineup, the CX-5 won for best “Small SUV.” Journalists praised the responsiveness and driveability of the CX-5, saying it has “stylish sheetmetal, upscale interior fittings and available access to a long list of infotainment and safety technologies.”

MX-5 Miata Wins for Pure Unadulterated Joy

When it comes to having fun on a budget, no vehicle can beat the Mazda MX-5 Miata. The Daily News judges said the little sports car delivers pure, unadulterated and absolute joy. It may not be as fast or as luxurious as other sports cars, but it is just a hoot to drive. They liked the Club model of the Miata the best, with stick shift and Brembo brakes. No other vehicle adheres as closely to Mazda’s marketing message “Driving Matters” as the Miata.

Mazda3, Mazda6 Best Small and Family Car

If you’re looking for a great sedan that still provides some driving excitement, head over to Chapman Mazda and test drive the Mazda 3 and Mazda 6. The Daily News chose the Mazda 3 as the best “Small Car,” citing attention to detail and upscale materials as prime factors. The Mazda 6 was picked as best “Family Car,” based on a luxurious, roomy interior, “sensual styling” and a great driving experience. See why the Mazda was such a popular choice with a visit to Chapman Mazda.


Automatic Braking Helps Avoid Collisions

By utilizing sensors, cameras and lasers to detect when a crash is imminent, Mazda’s Automatic Emergency Braking (AEB) feature can help avoid collisions. The system first warns the driver, and then takes action if necessary to apply the brakes. Although this feature is already available on select models of the Mazda3, Mazda6, CX-3 and CX-5, it will be offered on all models by September 1, 2022. That plan is part of Mazda’s i-ACTIVSENSE safety strategy that includes a number of different technologies that help drivers recognize a problem to help avoid collisions. Many current Mazda models have different active safety features that you can see demonstrated at your Phoenix Mazda dealer, Chapman Mazda.

i-ACTIVSENSE Technology a Multi-step Philosophy

Mazda’s i-ACTIVSENSE program is an umbrella term that helps drivers create an ideal driving environment that provides the safest possible conditions for all passengers. There are a number of different technologies available under the heading of Active Safety Technologies (AST), which simply means features that can help drivers prevent accidents. From adaptive headlights that go around corners to blind spot monitoring and hill launch assist, AST provides both information and driving assistance as necessary to help avoid collisions. Lane keep assist warns drivers when they start to drift out of their own lane, while radar cruise control keeps you a safe distance between your Mazda and the car in front of you. Rear vehicle monitoring uses radar to keep an eye on the cars behind you and issues a warning if a collision becomes a possibility.

Emergency Signal System Alerts Other Drivers

If you’ve ever had a sick feeling that you’re going to be rammed from behind when forcefully applying the brakes during a high-speed situation, the Mazda Emergency Signal System can help allay your fears. ESS turns on the hazard lights whenever you have to brake suddenly, alerting drivers behind you to slow down.

Pre-Crash Safety Technology Hits the Brakes

Pre-Crash Safety Technology features like Smart City Brake Support helps avoid the most common collisions on the road. Running into someone from behind occurs often, most commonly at speeds of 30 mph or less. Smart City Brake Support utilizes a laser on your windshield to sense when the car in front of you is stopping suddenly. After warning the driver, it applies the brakes if no action is taken. Similarly, Acceleration Control takes over if you mistakenly stomp on the gas instead of the brake with an obstacle in front. All these driver assistance features are just another step on the road to autonomous driving. See them for yourself with a trip to Chapman Mazda.